By Sandy Fekete, LeeAnna Keith
Compliment for firms ARE humans, TOO
"In so much instances, the CEO’s notion of a company’s character is greatly diversified than what the remainder of the association perceives. within the dynamic learn, businesses Are humans, Too, you’ll notice easy methods to establish the real character of your organization. With this attention you'll optimize possibilities and turn into impossible to resist for your buyers and potential staff through easily being yourself–on purpose."
–Hal F. Rosenbluth, Chairman and CEO, Rosenbluth International
"Experts say that it’s greater to grasp whatever approximately your wife than every thing approximately marriage. In businesses Are humans, Too, Sandra Fekete proves that it's also higher to understand the essence of your organization than all approximately company. Her insights are offered essentially, delivering readers with the enlightenment they’ll have to deal with, functionality in, or industry their very own enterprise. it is a step forward publication. i like to recommend it highly."
–Jay Conrad Levinson, writer, the Guerrilla advertising and marketing sequence of books
"Sandy Fekete’s leap forward publication could be an important profit to executives seeking to maximize the facility in their company manufacturers and to construct a extra reflective and confident courting with employees–ultimately enhancing the base line. This booklet might help these executives who comprehend this crucial price proposition."
–James R. Gregory, CEO, CoreBrand, LLC, coauthor
Marketing company Image
"Companies attempting to construct their manufacturers usually don’t understand what they stand for–what is the buyer event their model supplies? businesses Are humans, Too, with the ideal stability among conception and perform, supplies readers the instruments to spot the character at the back of their model promise, after which dwell that personality."
–F. Joseph LePla and Lynn M. Parker, coauthors
Integrated Branding and Brand-Driven
"Finally, a e-book in response to good concept that brings businesses to existence. This intriguing new view of organizational character presents a clean strategy that permits leaders to put aside their own personal tastes and lead large-scale switch, tradition transitions, and strategic making plans based on their businesses’ innate preferences."
–Henry L. Thompson, PhD, President and CEO
High appearing platforms
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Additional info for Companies Are People, Too Discover, Develop, and Grow Your Organization’s True Personality
Judging companies are geared toward decision making and tend to endorse strategies that guarantee results on a predictable schedule. Perceiving groups rely primarily on the informationgathering dimension, adjusting their methods to opportunities or hazards in the environment. The judging tendency is found in organizations that favor planning, deadlines, and follow-through. Perceiving preferences tend toward flexibility, spontaneity, and individual initiative. Preferences in work style show some sensitivity to industries and market conditions.
After the description, you will find bulleted lists of your company’s characteristic strengths and weaknesses, work environment, values, and communication style. Each profile also provides lists of typical sources of energy, signs of stress, behavior during conflict, and approaches to managing change. As a bonus, we have included our best estimate of the characteristic traits of your ideal clients. The CAP2 company profiles are rich with information about your organization. You can use your profile to address a wide range of challenges and opportunities in your business, and we urge you to keep it handy for regular reference.
Primarily based on a logical, detached, and analytical approach B. primarily based on values, taking into account the impact on people This organization expects workers to: A. leave their personal problems at home B. be supportive and caring when coworkers have problems Select the word that best describes this organization: A. critical B. encouraging Select the word that best describes this organization: A. impersonal B. personal Total number of As circled: Total number of Bs circled: (continued) 23 If As are the highest number, write #5 below.